Study of DI’s Way Daily Layout in Hermeneutics Viewed from its Layout Elements

  • Asthararianty Petra Christian University
  • Fanny Lesmana flesmana@petra.ac.id
  • Yeremia Tulude Ambat Petra Christian University
Keywords: daily, layout, local media, Surabaya, Hermeneutics

Abstract

DI's Way is present as a new media in the world of print media. Print media originating from Surabaya, and for Surabaya residents. It looks like a magazine but is published every day, has a cover layout that is not like a magazine or newspaper. The cover design, in this case, especially the layout, has an aesthetic to determine the mass media, especially print, whether the media will sell or not. However, this daily is claimed to have many fans, both in its initial form, namely a website, to becoming a daily printed in color. This study uses a qualitative method with a hermeneutic approach to explore the impression of what the cover layout design shows that is not like a magazine or newspaper to Surabaya. The hermeneutic method is carried out by interpreting the data seen in the DI's way cover design, layout theory, and also matters related to Surabaya. This data mining is done by looking at the cover layout design in terms of the use of grids, margins, and also text and image elements. The results that can be seen are as a DI's way daily like a newspaper or newsletter that has a template for each edition with a cover layout showing the impression that the main interest of this media is to be able to tell important news to the City of Surabaya, by always using a large size for the main news photo and also for the text element (headline) but the arrangement can still be followed as a comfortable reading flow. A large portion seems to want to show the impression of the characteristics of the City of Surabaya as a city of heroes which has a great and passionate fighting spirit. Meanwhile, supporting news is placed below it according to the order of its news value, showing the impression of the vision that the City of Surabaya has in building a city that is more advanced from all aspects. In addition, grid management displays the impression of being a local mass media that is regularly reported in its media according to the identity of a daily media that has a news order position like an inverted pyramid.

References

Asthararianty, Lesmana, A. Jurnal Desain Komunikasi Visual Nirmana, Vol. 18, No. 1, Januari 2018: 13-19

Frost, C. 2003. Designing for Newspapers and Magazines. London, Britania Raya: Routledge

Di Hand, Middleditch, S. 2013. Design for Media : A Handbook for Students and Professionals in Journalism, PR, and Advertising. London, Britania Raya: Routledge

Ishak, M. I. (2020). Symbolic Meaning Behind Traditional House Of Waibalun Community Larantuka Sub District, East Flores Regency. Jurnal Spektrum Komunikasi, 8(1), 1-10. https://doi.org/10.37826/spektrum.v8i1.58

Jokhanan Kristiyono, S. T. (2020). KOMUNIKASI GRAFIS: Dilengkapi Panduan Teknis Desain Layout dengan Aplikasi Software Grafis InDesign. Prenada Media.

Paxcon, P. 2010. Mass Communication and Media Studies: an Introduction. New York: The Continuum International Publishing Group Inc

Raharjo, Mudjia. 2008. Dasar-Dasar Hermeneutika, Antara Intensionalisme & Gadamerian. Jogjakarta : Ar-ruzz Media.

Rustan, Surianto. 2020. Layout 2020. Jakarta: Nulisbuku.

Walker. A. John. 2010. Desain, Sejarah, Budaya, Sebuah Pengantar Komprehensif. Jogjakarta: Jalasutra

Published
2022-03-31
How to Cite
Asthararianty, Lesmana, F., & Ambat , Y. T. (2022). Study of DI’s Way Daily Layout in Hermeneutics Viewed from its Layout Elements. Jurnal Spektrum Komunikasi, 10(1), 104-109. https://doi.org/10.37826/spektrum.v10i1.273